New Partnership Between Creatio and Yellow.ai Boosts CRM and AI Integration

Creatio, a global vendor of a no-code platform to automate workflows and CRM with a maximum degree of freedom, today announced its partnership with Yellow.ai, an AI-first, unified customer service automation platform designed to deliver exceptional customer experiences across all channels. Together, the companies will combine conversational AI and no-code CRM capabilities to enhance customer engagement and improve operational efficiency for businesses across sectors.

Yellow.ai empowers enterprises to create memorable customer conversations through its generative AI-powered customer service automation platform. Scalable and secure, the platform automates over 90% of customer inquiries, reduces operational costs by 60%, and seamlessly integrates with existing technology stacks. Headquartered in San Mateo, the company serves over 1100 enterprises across 85+ countries.

Creatio gives its customers the freedom to own their automation. It is delivered through a leading no-code platform, integrating AI-native capabilities into a modern CRM. Designed for a new era of business automation, Creatio helps customers digitize workflows, enhance customer and employee experiences, and boost the efficiency of commercial and operational teams. It delivers the ultimate combination of AI and no-code to transform sales, marketing, and customer service, providing unmatched agility, autonomy, and value. Creatio is recognized as a Leader and Strong Performer in multiple Gartner and Forrester reports. Creatio products receive raving end-user reviews on peer-to-peer portals.

"By partnering with Yellow.ai, we're thrilled to bring an innovative blend of conversational AI and no-code CRM capabilities to our clients, empowering them to drive unparalleled customer engagement and operational efficiency," said Alex Donchuk, Senior Vice President, Global Channels at Creatio.

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